Secure Visibility in the Generative Search Era
AEO Agency Perth
The search landscape is changing fast, and traditional blue links are giving way to AI-generated summaries and conversational search. At PunkFox, our Perth SEO services, with an added focus on AEO (Answer Engine Optimisation), is designed to ensure your business remains visible, trusted, and cited as the expert source within this new environment.
As a specialist SEO agency in Perth, we help brands adapt to the rise of AI Overviews, LLMs, and Generative Search. We position your content to do more than rank. We make it the trusted source that platforms like Google’s SGE, ChatGPT, and Perplexity reference directly.
This approach helps to strengthen your Expertise, Experience, and Authority, keeping your brand visible and competitive as search continues to evolve.
AEO is about future-proofing your organic presence.
Technical AEO Pillars
Success in AEO depends on how well your content can be understood, indexed, and cited by AI systems. That begins with structured data and information clarity.
We implement Schema Markup to label every key fact, definition, and process step in your content. This structure ensures AI can easily identify and quote your site as the most authoritative answer.
We also analyse what we call “Citation Gaps”. These are topics or questions where no strong, structured answer currently exists. We fill these gaps with verified, well-organised information; your site becomes the default reference point for AI models.
Every statement we optimise is supported by citations, internal data, and research to reinforce Trustworthiness and Authority.
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Content for AI AEO
AI-driven search doesn’t reward definitive, complete, and clearly written answers that demonstrate true understanding.
Our Question-Based Optimisation process identifies the most valuable, high-intent queries in your niche and builds Answer Pillars around them. Each piece of content is crafted to satisfy the user’s full intent on one page, adhering to Google’s Helpful Content Update by being genuinely valuable and experience-based.
This approach allows your brand to appear not only in AI Overviews but also in Featured Snippets, ensuring you occupy multiple premium visibility slots within the search results.
The outcome is content that builds trust, attracts users, and earns citations from the very systems shaping the future of search.
Measuring Success
In AEO, we measure visibility in terms of citation frequency, Answer Box Share, and the brand authority those placements generate.
Being cited by AI platforms like Google SGE or ChatGPT improves awareness and increases direct traffic and brand recall over time.
Our reporting includes both SEO metrics (rankings, clicks, conversions) and new visibility insights such as Citation Volume, how often your brand appears as the referenced source in generative results.
We also offer an SEO consultant service to help guide your employees.
Frequently Asked AEO Questions
Please see a selection of the most commonly asked questions regarding our AI AEO services.
AEO focuses on structuring website content so that AI systems like Google’s SGE, ChatGPT, and other generative tools can use it directly in their answers.
It’s essential now because these AI-driven experiences are rapidly replacing traditional search results.
Appearing in the AI-generated response as the cited source boosts brand recognition, authority, and trust. These are key factors that lead to future direct traffic and conversions.
Learn more: Measuring The Impact of AEO
Yes. The same structured, authoritative format that AEO requires also matches Google’s Featured Snippet criteria. This means your brand can appear in both positions, maximising visibility and credibility.
AEO is an integrated element within every PunkFox SEO campaign. Every piece of new content will be optimised for organic search and AI-ready to future-proof online authority.
Learn more: How AEO and Traditional SEO Work Together